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Amazon Launches Amazon Seller Services In India
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Thursday, February 02, 2012:
Amazon.com, Inc. (NASDAQ: AMZN) today announced that retailers in India can now take advantage of the Amazon Seller Services program, starting with advertising and listing their products on Junglee.com at zero cost. Amazon Seller Services provides retailers of all sizes with a suite of services to help them grow their online and offline business. To sign up for Amazon Seller Services in India, visit http://services.amazon.in/.
Amazon Product Ads
Indian retailers can now sign up for Amazon Product Ads to list their products on Junglee.com and advertise their product selection to drive targeted customer traffic to their websites and physical stores at zero cost. Junglee organizes product selection and buying options across more than 25 categories with detailed product information and customer reviews from multiple sources, including Amazon.com, available in one convenient place so customers can make informed purchasing decisions. When customers are ready to buy a product, Junglee directs them to a seller’s website or physical store to complete the purchase. Hundreds of online and offline retailers are already leveraging Amazon Seller Services in India, including Homeshop18, UniverCell, Hidesign, Gitanjali, The Bombay Store, Fabindia, Bata India Limited, Dabur Uveda, Microsoft India Store, and Reebok.
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“Our goal with Amazon Seller Services is to help retailers of all sizes succeed and grow their business online,” said Amit Agarwal, Vice President, Amazon.com. “We’re excited to bring Amazon Seller Services to India and look forward to helping retailers take advantage of the Junglee.com shopping experience and Amazon’s product advertising expertise to showcase their selection to customers across the globe. We will continue to expand Amazon Seller Services in India and invest in helping local businesses build their brand and increase sales, while lowering the cost of selling their products online.”
Getting Started
Getting started with Amazon Seller Services and Amazon Product Ads for Junglee is easy – retailers simply create an account, upload their product catalog and keep their catalog refreshed. Junglee takes care of the rest. Junglee builds the product detail page, creates the advertising, and displays targeted product ads as buying options to customers when they search or shop for their product or related products on Junglee.com. Amazon Product Ads is built on the same technology that drives hundreds of millions of customers to Amazon sites worldwide and is aided by in-house advertising and Search Engine Optimization (SEO) expertise. Amazon Product Ads is the first Seller Service available to sellers in India, and it is available free of charge.
“We are delighted to participate as a retailer on Junglee.com. This will help us secure additional qualified visitors to our site and increase brand visibility,” said Narasimha Jayakumar, COO (Ecommerce) of HomeShop18. “Junglee.com has high-quality product detail pages that complement our own website, customer reviews and targeted audience, thus enhancing our customer conversion rates.”
“Junglee.com’s launch in India will be of immense benefit to Indian brands and retailers,” said Mehul Choksi, CMD of Gitanjali Group. “By offering Gitanjali’s jewellery brands on Junglee.com and taking advantage of Amazon Product Ads, we are boosting our visibility, widening our target audience and offering our customers a high quality of service. We look forward to a long association with Amazon.”
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