Thursday, June 07, 2012:
Dell today announced its augmented Inspiron laptop portfolio for Gen Y consumers with two types of Inspiron laptops –the Inspiron R series for everyday computing needs, and the Inspiron R Special Edition series for enhanced multimedia and audio capabilities for families and students and mobile professionals, looking to spruce up their technology can find a laptop ideally suited to their diverse needs.
Dell also showcased, the soon to be launched Inspiron Z series for young professionals seeking thin & light style on the go. As an extension to the Inspiron family, Dell also recently announced the All-in-one computers and desktops for consumers who desire beautifully designed systems for multimedia creation, entertainment and small form factor desktop for families. The computers are slim and stylish and reflect Dell’s design aesthetic that places a premium on unique materials, form factors and experiences.
The new Inspiron line sports a new, distinctive design, featuring curved edges and a silver band around the edge, evoking an “oyster” clamshell feel for a smooth, contemporary look that people will be proud to show off. All Inspiron laptops announced today will offer either as standard or an option, Intel’s new 3rd Generation Core i processors (Ivy Bridge), Microsoft Windows 7 Home Premium operating system, and will be eligible for the Microsoft Windows 8 upgrade program for peace of mind. Additionally, Dell has collaborated with Waves to bring customers a rich, world class audio experience. Inspiron laptops feature Waves MaxxAudio technology that is optimized for Dell laptops to deliver professional-quality sound for watching movies and listening to music without the need for external speakers.
“At Dell, our promise has been to provide a refreshingly different experience to our fast-growing customer base to help them match their lifestyle with the latest technology. With the expanded Inspiron line up, we’re living up to our heritage of delivering the performance you need to do more We believe in enabling customers to pursue their passions through technology, and allow customers to have an “always connected” lifestyle,” said Mahesh Bhalla, Executive Director & General Manager, Consumer, Dell India. “With a strong consumer centric strategy at Dell we create products with customers in mind and great experiences since what’s important is not the technology itself, but what it enables them to do. These laptops are geared towards encouraging youth to adopt technology, utilize its potential and do more in their lives,” added Mahesh Bhalla, Executive Director & General Manager, Consumer, Dell India.
Sandeep Aurora, Director of Marketing, Intel South Asia commented, “With the launch of the 3rd Generation Intel ®Core™ processors, Intel has ushered in a new era in computing. The new chips also offer increased media and graphics performance, long battery life and more choice in stylish designs across form factors. We’d like to congratulate Dell on the launch of their new Inspiron series which will allow consumers to enjoy an enriched computing experience.”
The Inspiron range comes with unique Premium Phone Support for consumers - a support that provides 24/7 premium service for hardware and software that includes the operating system and common software applications (e-mail, productivity, financial, internet browser, picture/movie editing software), in response to our customer’s software support needs.
Inspiron 14R and 15R: Smart family computing and entertainment
The Inspiron 14R and Inspiron 15R are fashionable, full-featured laptops for smart everyday computing. With an HD display (optional Full HD), advanced audio with Waves MaxxAudio 3 technology, full connectivity, and an array of options such as discrete graphics, make this a great all-round family entertainment laptop. Whether video-chatting with family across the country, doing homework, balancing the family budget, or listening to music, the Inspiron R will be an essential part of the family.
Inspiron R Special Edition laptops for immersive entertainment
The new Inspiron Special Edition series provides robust performance and premium features for immersive entertainment and multimedia activities previously unavailable under the Inspiron brand. An expansion of Dell’s Inspiron portfolio, the Inspiron 14R Special Edition, 15R Special Edition and 17R Special Edition allow customers to enjoy advanced audio and graphics for multimedia entertainment including Waves MaxxAudio 4 technology and Skullcandy Speakers and discrete graphics options from AMD (Inspiron 14R Special Edition) and NVidia (Inspiron 15R & 17R Special Edition).
The new Inspiron R Special Edition laptops feature a sleek and durable anodized aluminum exterior in Stealth Black, Full HD display (1920x1080), for stunning video playback, including Blu-ray disc options. The Inspiron 15R and 17R Special Edition is also available with a super bright 200 nit display. With backlit keyboards, USB 3.0 and with Intel Rapid Start and Smart Response technology for fast boot and sleep resume times, the Inspiron R Special Edition laptops are packed with technology and features to make multimedia a real pleasure.
Inspiron 14z: Thin & light style
Dell’s first Inspiron Ultrabook, the Inspiron 14z, will be hot on any young professional or student’s back-to-school wish list with its ultraportable design, great performance and fast response time. Dell’s second Ultrabook offering, joining the successful XPS 13, blends Ultrabook technology such as Intel Rapid Start Technology for fast boot and resume and up to seven hours of battery life, with the new Inspiron design language, providing a well-built, well-specified Ultrabook with Skullcandy Speakers at an accessible price point. Starting at 1.87kg, and 21mm at its thickest point, it’s light and easy to carry this laptop around in a backpack or tote, customers will enjoy ultraportable style with the latest technology to get their homework done.
Pricing and availability:
The Inspiron 14z will be available soon on www.dell.co.in. The Inspiron R laptops and Inspiron R Special Edition laptops are available today in India on www.dell.co.in . Prices start at: Inspiron 14R/15R: Rs 39990 + Taxes, Inspiron 14R Special Edition: Rs. 51,146 + Taxes; Inspiron 15R Special Edition: Rs. 49,990 + Taxes; Inspiron 17R Special Edition: Rs. 63,682 + Taxes.