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Red Digital COO Gets Access To Self Served Twitter Ads!
Friday, June 22, 2012:
In February, Twitter joined hands with American Express to offer its small business card members and merchants the chance to use Twitter advertising to better engage with the people they want to reach. Yashraj Vakil, chief operating officer at Red Digital, a new media agency focusing across digital platforms, applied for the service and he just got lucky.
Twitter small business ads was opened for 10,000 American Express cardholders and only a handful were selected for exclusive access for the self served Tweets, and Yashraj Vakil was among the selected ones from India. Speaking exclusively to EFYTimes.com, Vakil said, “We are not sure but I think I am possibly the only American Express customer in India to get selected for self served Twitter advertisement.”